How To Get A Ton Of Backlinks To Your Site With Article Marketing

One of the most effective and powerful methods to promote your website is with articles or what some call Article Marketing.

You might ask what articles have to do with promoting your site; well, a lot!

First, the Internet provides a significant thing to web surfers, which is information, or in other words, content; you probably heard people often say that in the Internet marketing arena, "content is king."

Every website owner needs content for their site, including text, articles, audio info, video clips, Images, news feeds, graphs & charts, etc.

Google could be illustrated as a teacher standing in front of a class and asking a question (a surfer is searching Google), in front of our teacher seating millions of students all crying out loud: I know the answer pick me! (the web sites trying to be first in the SERPs (Search Engine Results Pages).

How is our teacher supposed to decide who of all those millions of sites might have a cleaver, concise, or correct answer? Google needs some criteria to determine the quality of these websites.

Google is using Page-Rank ( PR ) to determine the quality level of websites.
One of the major factors they weigh most heavily is the number of other websites pointing or linking to your site or voting on your site.

Okay, now you understand you need many other websites to point to and link to your site to receive as much PR as possible.

How to Get One Way Back Links to Your Website

How would you cause or convince other site owners to place a link to your Site?

There are many ways to do just that, Reciprocal linking directories; these directory sites serve as intermediates between website owners.

Sending emails to other webmasters, buying links from high PR sites, leaving comments on blogs with your signature, providing testimonials about products, books, and services, and at the end, going your backlink to your site, etc.’.

How to get links to your sites is an article subject that deserves its article and is beyond the scope of this article; here, we focus on Article Marketing.

What is wrong with reciprocal linking? Noting is wrong with it; the search engines are counting all the incoming links and comparing them to the number of the outbound links, the more links you have that are linking to you, the higher The PR would be. Google is looking for natural linking. If they see many reciprocal links, they understand it’s an arrangement linking and not natural linking.

As you might imagine, reciprocal linking is time-consuming, and I don’t have the time to peruse it.

The best way to get one-way links to your website is through article marketing.

In every article you write at the end, you should add something called a resource box; in it, you write your name few words about yourself, and a back-link to your site! Yes, this is the most crucial part of your article.

What is Anchor Text and How to Create It

The back-link should be in the form of an anchor text link; this is a text that describes the central theme of your site; underneath, it hides the hyperlink to your site.

Let’s say your site is about Credit Cards; then it is recommended you a backlink to your site by using the text: Credit Cards and not merely by using the specific URL address of your site.

It’s essential because this way, the search engines associate your site with the theme of your site; that is because if many sites are linking to you using the anchor text: “Credit Cards,” then the SE will determine not only that your site is essential but that your site is essential in the field of Credit Cards!

Creating a few anchor text keywords is recommended so you will gain credibility in more than a single keyword.

Creating an anchor text is a straightforward thing to do; all you have to do is:

- Copy the URL address of your site and paste it into an MS word document. If it's a live
link, it would be in blue text.
- Mark it and right-click on it with your mouse.
- A menu will pop up, and one of the options there will be” Edit hyperlink.”
- Click on it, and you will see two small windows. The upper one will say visible
text to be seen; that is the anchor text you want.
- Type there your site’s main theme text (Credit Cards).
- Underneath it, you will see a window that will say actual link, your
site’s URL address will appear, click ok at the bottom, and you are done.
- Copy and paste the anchor text link to your Article resource box.

Distributing Your Article

I usually build my website with one article of about 1,200 words, divided into three sections of about 400 words each. Why 400 words? because with 400 words, you can cover an in-depth subject. I will explain why I divide it into three sub-articles later on.

After you have written an article and arranged the resource box, you are ready to submit your report to article directories; there are many article directory sites and few with high PR article directories.

You will find thousands of articles in categories and subcategories on each site.

Why do all these authors submit their articles for free to the Article Directories sites?
You guessed it, they all need back-links to their sites.

On the other side of this coin, there are website builders with no time or talent or both, and they need destructive content for their sites; what do they do? Yes, you guessed it right once again, they come to the article directories sites and pick an excellent article/s to put onto their sites for free, as long as they keep the author’s resource box with a live hyperlink to the author’s site.

Once your article is put into many article directories, it starts to develop a life of its own. Web site owners paste it on their site pages, Ezine publishers might grab it to their electronic magazine, and offline publishers and editors who are always on the lookout for good content and exciting info might use your article for their needs. Bloggers can put it on their blogs, enabling your writing to syndicate via RSS feeds across the web.

The widespread distribution of your article can bring some traffic to your site on its own merits and might even serve at times as an alternative to SE traffic.

All this creates a snowball effect that can build your site’s PR and establish you as an expert in your field.

This process takes some time, and it’s gradual, and that’s the beauty of it; SE perceives it as natural growth and rewards you accordingly.

This process intensifies as time passes and new sites continue their marketing efforts and gain higher PR, strengthening your site because higher PR sites are pointing at it.

The critical point I would like to make here is that SE noticed in a few months that the content pointing at your site is duplicated. This weakens the effect, but as long as you keep producing new high-quality articles and repeat the process, your site will rise in PR and rise to the top SERPs of the Search Engines.

In addition, it is recommended to make a few headers to your article to improve the chance of being published in various media and to lessen the same content effect.

I mentioned earlier that it’s wise to build your article in a structured way of three parts, each of about 400 words; in some cases, each piece can cover different aspects of the subject at hand and be divided into three various Articles.

The best tactic is to make it in phases, send an article to the article directories every three or four weeks, don’t send it to all guides at once and not all your reports at once, and keep your ammunition for the months ahead.

How to Distribute Your Articles Automatically

Article distribution is time-consuming as well. There are two solutions: some software products that you pre-set and upload your articles, and the software will automatically distribute them to your article directories of choice.

The second solution that, in my mind, is the preferable one is a web service that will automatically distribute your articles to not only the article directories but to thousands of publishers and editors as well as writing groups on the net and by that give you better coverage and in addition it’s much quicker.

I usually start with up to six of the leading Article directories and then go to the automatic distribution service on the net, which is free for a certain amount of distribution. You can reach it through my website.

Article marketing is the most powerful method I know to make Search Engine notice your site and spider it, then increase the number of backlinks to your site automatically and naturally and make the SE index all your pages and provide you high PR and good placements at the SERPs.